#Introduction To Digital Marketing

Digital Marketing An Introduction

Digital Marketing is a Branch of Marketing. So You Need To Know The Basics Of Marketing First.

                         The Father Of Modern Marketing Philip. Kotler Defines "Marketing as Science and Art of Exploring, Creating and Delivering Value To Satisfy The Needs Of The Targeted Market At a Profit. Marketing Identifies Unfulfilled Needs and Desires. It Defines, Measures and Qualifies the Size of The Identified Market and The Profit Potential."

                   Till the Introduction of Digital Marketing, The Modern Marketing was The Least Available Marketing Method. When Modern Marketing Introduced The Traditional Marketing Methods where Become Old.When Digital Marketing Introduced The Modern Marketing Become old. But The Name Itself  "Modern Marketing".We Can Say Digital Marketing is Also Included Within Modern Marketing.

                 Niel Patel Worlds No:1 Digital Marketer Defines Digital Marketing In Simple Words."Digital Marketing is Any Form Of Marketing Products Or Services That Involves Electronic devices"

                         In Wikipedia - Digital Marketing is The Marketing Of Product Or Services Using Digital Technologies, Mainly On Internet.but Also Including Mobile Phones Display Advertising and Any Other Digital Medium

                            What Ever The Marketing Classification May Be, The One And Only Aim Is To Create More Customer and Create More Money. Experts Say That Digital Marketing Is The Future. Because Nowadays Everyone Having Mobile Phones and Most Of The Devices is Smart Enough. People are Now Easily Accessing Digital Channels. At First Mobile Phone Were Used to Make Calls and Sending SMS. But Now People Are Using Sart Phone To Take Photos and Videos, Play Group Games, Book Hotel, Cars, Bus, Flight, Train Tickets. You can Even Order Food By Online. So the Internet Is The Best Way To Reach People Nowadays.

There Are Plenty Of Methods In Digital Marketing Those Are,

1. SEO(Search Engine Optimization)

2. SEO(Search Engine Marketing)

3. SMM(Social Media Marketing)

4. Email Marketing

5. Affiliate Marketing

6. SMS Marketing

                    The Main And Important Feature Of Digital Marketing Is, You Can Analise Your Advertisement. In Traditional marketing, You Can Run Many Kind Of Ad Promotion but There Is No Tool To Analyse Whether Your Ad Efforts are Working or not, Correct Or Not, Correct Or Not. There Was No Validation Method Or Tools To Analyse these. But In Digital Marketing You Can Check All The Those Features and Can Improve. You Can Reach The People Easier Through The Digital Marketing Methods And Its Cheaper Than Traditional Marketing.

Regards

Sajan Rajan